Plans & Pricing

Pick the plan that fits.

Start free. Upgrade when you want the full playbook and content engine.

Free

Free

No card required

  • 1 playbook (kept forever)
  • Vision, Purpose, first value
  • PDF download
  • No content generation
Recommended

Pro

$39/mo, billed annually

$468 / year

For founders ready to ship

What makes Pro

Strategy companion in Slack
20 pieces a month, 7 channels
30-day free trial, no card

Also included

  • Full playbook unlocked: Mission, Positioning, Personality, RTBs, plus week-1 action plans
  • 20 content pieces per month: LinkedIn, Instagram, X, Facebook, full email body, push notifications, ad copy
  • 3 active playbooks
  • Full version history
  • 30-day free trial, no credit card

For teams

$159/mo, billed annually

$1,910 / year

Everything in Pro, scaled for teams

What makes Enterprise

5 team seats with Owner, Editor, Viewer
10 client workspaces
White-label PDF, fully branded

Also included

  • All Pro features
  • 5 team seats
  • 10 client workspaces
  • 50 pieces / month
  • White-label PDF